The North Face K11 Exhibition
To invite explorers to delve into the 30-year history of the Himalayan Parka, The North Face is holding The North Face HIMALAYAN PARKA 30th Anniversary Exhibition at the K11 Art Mall Piazza in Tsim Sha Tsui from 3‒10 November, showcasing the craftsmanship and making of the iconic jacket. The exhibition also features various exciting workshops and activities, inviting everyone to embark on the journey of Finding the Himalayan Explorer!
To bring the excitement over to Hong Kong Island as well, The North Face HIMALAYAN PARKA- themed tram debuted on 18 October, making its way through the streets of Hong Kong. The tram will be given a makeover in the Himalayan Parka’s classic black and yellow color palette, leading explorers to see every corner of this concrete jungle and marking the beginning of the Finding the Himalayan Explorer journey.
The North Face will transform the K11 Art Mall Piazza into a base camp for the Himalayas, creating an immersive experience for the public to soak in the “never stop exploring” spirit. Upon entering the piazza, visitors will see an eye-catching light-box of the brand logo, lighting up the whole base camp. Camping tents and artificial snow piles will be spread out to create an icy atmosphere, surrounding the 4-meter-high inflatable Himalayan explorer figure as the main attraction and photo spot. Following the snow, visitors will find a timeline showcasing the different milestones of the Himalayan Parka over the span of 30 years, leading up to the latest 2024 Himalayan 30th Anniversary Parka.
During the exhibition, The North Face will offer exclusive benefits for XPLR PASS members. Current selected XPLR PASS members can receive early registration access to attend the The North Face HIMALAYAN PARKA 30th Anniversary Exhibition, as well as participate in a workshop to create their own Himalayan Explorer keychain with eco-friendly materials. Registration is on a first-come-first-served basis.
From 3‒10 November, those who visit The North Face HIMALAYAN PARKA 30th Anniversary Exhibition and register as an XPLR PASS member on-site or purchase HKD$1,800 or above can register to join the Himalayan Explorer keychain workshop and have the opportunity to win a prize from the claw machine, such as the HIMALAYAN PARKA multifunctional pouch and more! Supplies are limited and available while stocks last.
The North Face HIMALAYAN PARKA 30th Anniversary Exhibition
Date: 3 - 10 November, 2024
Location：K11 Art Mall Piazza, Tsim Sha Tsui
Operating Hours: 11AM‒8PM
Please visit The North Face official Facebook and Instagram page for workshop timeslots and details
